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Turn
Your Agency’s Web Site Into
a Referral Magnet
Audio Conference • Tuesday, April 24, 2007 • 1:00
- 2:30 p.m. ET
Ten seconds – tops. That’s how
long you have to draw visitors into your Web
site before they move on to your competitor’s.
Find out how to create a Web site that’s easy for consumers
to find and has good design, targeted content and smart navigation.
Join integrated marketing communications expert Merrily
Orsini for real-world strategies to drive potential clients to your
site and keep them there. Discover:
- The key elements of a good Web site design
for a home care business.
See what works. Merrily shares case studies comparing good
and bad Web sites, and how they impact your marketing efforts.
- Specific designs that will boost results.
- How to use your Web site to generate referrals, differentiate
your company, recruit caregivers and track and measure your
success.
- Important factors that determine how consumers will find
your site, including
tips on how to achieve search engine optimization.
- Low-cost ways to tweak your Web design so that it continues
to garner “hits.”
- How to create a Web site if you’re starting from scratch.
Keep in mind that
a “wow” Web site will level the playing field – it
allows even small companies
to appear more robust.
BONUS: Sit in on a Web
site consultation. Merrily has chosen five of your fellow attendees’ sites
to critique during her teleconference. Hear what she has to
say about their strengths and weaknesses, and what can be done
to improve them.
The adult children of seniors who need home care services use the
Internet to find resources. As broadband and Internet usage increases,
so does the demand for more sophisticated sites designed for information
and assistance. Home care businesses with “old-school” marketing ideas will be left behind. Don’t
be one of them. Sign up today.
One registration fee lets your entire staff listen in!
Save money - no travel expenses!
Your Expert Speakers:
 Merrily
Orsini, a former
private duty agency owner, is now the managing director
of corecubed (www.corecubed.com), an integrated marketing
communications company based in Louisville, Ky. During
her 18 years in private duty, Orsini grew her own business
to 250 employees and more than $5 million in revenue.
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Who Should Attend:
This audio conference benefits a wide variety of health care professionals.
- Private duty owners
- HHA owners
- Marketing & sales directors
- CFOs, CEOs & COOs
- Presidents
- Administrators
- Managers
- In-take personnel
- Customer service reps
There is no limit to the number of staff from your office who can tune in to the seminar via speakerphone. Invite them all to join you. A single registration fee pays for your entire team! (One dial-in per registration fee.)
Sponsors
Private
Duty Insider is the nation’s
leading source of independent news and guidance on the private
duty home care industry. PDI provides discerning subscribers
with the necessary market intelligence needed to dominate
and grow your private duty business.
Home
Health Line is the industry’s top source of
analysis on regulatory and legislative changes, business
and legal guidance, industry benchmarks, competitive trends
and more.
DecisionHealth®,
publisher of Private Duty Insider and Home
Health Line, serves
the business and regulatory needs of health care practitioners,
providers and their administrative staff nationwide by offering
more than 50 independent newsletters, magazines, books, web
sites and
loose-leaf services that help readers make the best business
decisions.
4 Ways to Register
1. Register online
2. Call (866) 620-5939 or (301) 287-2642
3. E-mail conf@decisionhealth.com
4. Mail registration to:
Conference Department - A1225
11300 Rockville Pike
Suite 1100
Rockville, MD 20852
Make checks payable to:
DecisionHealth – A1225 (TIN: 52- 205881)
Payment must be received by the day of the conference
Audio Conference |
Audio CD |
Conference & CD |
$299 |
$299 |
$548 - Save $50! |
REGISTER NOW!
Important Information
Order the
CD. Not
available for this audio conference? Order the CD and the
complete course materials ($299). To order, click
here or call (866) 620-5939 and refer to product code
TA1225CD.
Or sign up for the audio conference AND order the CD and save $50! - pay only $548 - by calling 866-620-5939.
100% Money-Back Guarantee
If you do not get the strategies you need to develop a Web
site that generates referrals, let us know and we’ll
refund every penny of your registration fee. Guaranteed!
Cancellation Policy
Cancellations made within 3 business days of the conference are subject to
a $50 service fee. Registrants who do not dial in and who do not cancel
before the conference date are liable for the full conference fee. Cancellations
must be made by fax or email. Fax to the conference department at 301-287-2535
or email to conf@decisionhealth.com.
Telephone cancellations are not accepted.
We reserve the right to substitute a speaker, reschedule or cancel an audio conference. |
